What is a semi-custom real estate website?
Our semi-custom real estate websites are as close as you can get to a custom website without the custom website price tag and lengthy build time. At a fraction of the cost of a quality custom website, you will have a hand-picked design, built specifically for your business needs. Your real estate website will be as unique as you are.
The WordPress themes we work with are cutting-edge, highly rated, and thoroughly modern. Each theme has undergone a tremendous amount of programming and design even before we customize it for you. This is one of the reasons how we are able to create such high quality work at such good pricing and in a timely manner.
Why it’s a better option than a cookie-cutter template
Real estate is highly competitive and setting yourself apart from the competition is going to help you stand out from the crowd. Sure, you can get a template for 100 bucks and look like every other Realtor out there – you also get what you pay for. Typically, a template will require you to upload your information, photographs, etc. and place them in designated areas of the website. This results in pixelated images that are not resized correctly, along with a host of other formatting issues.
Template based real estate websites are usually lacking in flair or personality and most templates are poorly designed and very dated looking. If that isn’t bad enough, you will more than likely NOT own the design or website and will need to pay a monthly payment to the website company to simply ‘rent’ your website. Like we say, you get what you pay for, and you will look like 99% of other realtors that also didn’t invest in creating a professional online image.
Why it’s a better option than a custom website
A truly fully custom website will start with a design created from scratch and developed specifically for you. If the design isn’t unique or one-of-a-kind, then it shouldn’t be considered custom. Beware of any company that advertises custom websites and then offers you a template to choose from!!!
A true bespoke design, will require a considerable amount of time dedicated to meetings and proofing with a website designer. This time costs money. A good custom real estate website that includes all the elements of a Style Agent website (responsive design, WordPress, etc.) could cost thousands of dollars and could take many months to complete. In our experience, many Realtors® especially those just starting out in the business, simply don’t have the time or money to invest in such a project.